✦ClaudeEmail marketing
Promotional email prompt formula (Claude Design)
A fill-in formula for a launch email: subject lines, preview text, image direction, copy and CTA.
write a promotional email for [BRAND] launching [PRODUCT]
tone: [ADJECTIVES / TONE]
Include:
3 subject line options
2 preview text options
hero image direction
1 strong headline
concise body copy
secondary image direction
1 clear CTA
structure:
open with a bold statement introducing [PRODUCT]
describe it as [POSITIONING]
highlight these benefits: [BENEFIT 1], [BENEFIT 2], [BENEFIT 3]
emphasise the visual/style appeal: [STYLE DETAIL]
make it feel ideal for [AUDIENCE]
include hero image direction: [SUBJECT / COMPOSITION / MOOD / BACKGROUND]
include secondary image direction: [ACTION / DETAIL / STYLING / SETTING]
end with a strong CTA that drives the reader to [ACTION]
direction:
keep it punchy, premium, and visually driven
avoid generic, corporate, or overly long copy
make it feel like campaign language, not filler
